CounterPoint Counter Mats
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MADE IN THE USA
MADE IN THE USA
Deliver targeted marketing, generate impulse sales, create brand awareness, sell MORE! Counter Mats are a proven, cost-effective way to create brand awareness and increase sales. With CounterPoint's broad selection of materials, sizes, and shapes, you can deliver your targeted marketing with style and still stay within budget.
We have renamed our Heavy Duty and Standard Duty counter mat products. Heavy Duty is now called Super Duty and Standard Duty is now called Heavy Duty. The change was made to align the product names with the evolution of the counter mat market. Years ago, when CounterPoint first started making counter mats, we called our premium built counter mats "Heavy Duty". As years passed and competitors entered the market, they also called their rubber backed mats "Heavy Duty". However, competitor's products do not have our exclusive Supported Adhesion Coating (SAC) and are not as durable. Several years ago we introduced our "Standard Duty" mats with a construction and price point similar to competitor's heavy duty products. To make it easier for our customers to select the correct product, we have changed our product’s names to reflect their construction, durability, and market perception.
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